For millions of early viewers of MTV, the “VJs” were familiar faces who introduced videos, palled around with the artists and seemed like they had the complete inside track to the music industry. I knew JJ, Martha, Nina, Alan and Mark like they were old friends and my own MTV viewing dropped off considerably after they left.
VJ: The Unplugged Adventures of MTV’s First Wave is exactly the kind of book one hopes it will be. Written as an oral history of sorts, the VJs dish the dirt on the little channel that could, the cable executives who believed in it, Middle America who first caught on to it and the hijinx that occurred both on and off the camera. There was a lot to be learned about the VJs themselves as well as the artists that helped build the channel into…well, what it used to be. From David Lee Roth’s non-sequitors to John “Cougar” Mellencamp’s attempted seduction of Nina Blackwood, the many temptations of Mark and Alan as well as JJ’s status as the elder statesman of the fledgling channel, this book is awesome for any TV viewer who “wanted their MTV.”
Buy It or Borrow It…but definitely read it.